Get Your Piece of the Money Pie super clinics

8 March 2017
The Economic and Social Inclusion Corporation of New Brunswick (ESIC), in partnership with the Canada Revenue Agency and Service Canada are hosting seven Get Your Piece of the Money Pie super clinics to help low-income New Brunswickers file their taxes, get their children a Social Insurance Number, and sign them up for the Canada Learning Bond in one easy step. At the super clinics, participants can also learn about other provincial and federal programs and benefits for their families.

The super clinics have their own unique promotional campaign with purchased ads on Facebook, Twitter and through Public Service Announcements. These ads will run concurrently with the much larger, February to April advertising campaign, focusing on the Community Volunteer Income Tax Program (CVITP) which in New Brunswick is called Get Your Piece of the Money Pie. ESIC is using various types of marketing including: posters, inserts in a Social Development mailing, digital billboards, inside public transit posters, online through multiple media outlets, plus Facebook and Twitter.

ESIC has also connected with our provincial partners including the Community Inclusion Networks, MP’s, MLA’s, New Brunswick Public Library Service, First Nations and other stakeholders to help promote both the super clinics and the overall Money Pie program. This is the largest promotional campaign and expansion of income tax clinics to date since the Money Pie program started seven years ago in New Brunswick.

Follow the Get Your Piece of the Money Pie program on Facebook, Twitter or the ESIC website.